Media
Press Kit
Everything reporters, race organizers and partners need to tell the Snø Racing story: logos, approved photos, fast facts and one contact for media requests.
info@snoracing.orgAbout Snø Racing
Short
Snø Racing is a nonprofit high-performance Nordic ski team based in Minneapolis and Cable, WI, developing athletes for the national and international start line.
Long
Snø Racing traces its roots to Knicker Nordic Ski Club, Inc., a 501(c)(3) nonprofit founded in Wausau, WI to grow youth Nordic skiing in the Midwest. In 2021 the organization launched a regional professional cross-country ski team under the name Team Birkie, which became Snø Racing. The legal entity, EIN 47-1472822, has never changed. Today the team trains in Minneapolis and Cable, WI and races from the American Birkebeiner to FIS World Championships.
Fast facts
- Legal name
- Knicker Nordic Ski Club, Inc.
- Status
- 501(c)(3) nonprofit, EIN 47-1472822
- Founded
- Wausau, WI
- Names
- Knicker Nordic Ski Club, then Team Birkie (2021), now Snø Racing
- Home base
- Minneapolis, MN and Cable, WI
- Roots
- Jessie Diggins was a member of the inaugural CXC Team that has now become Snø Racing
Logos
Use the logos as supplied. Do not stretch, recolor, outline or place them on busy backgrounds. Write Snø Racing in body text and SNØ RACING in headlines.
Media contact
For interviews, athlete availability, photo requests and race information, email us and we will get back to you quickly. Recent coverage lives on our news page.