Privacy Policy

Last updated: September 14, 2026

Snø Racing (formerly Team Birkie), a program of Knicker Nordic Ski Club Inc., a 501(c)(3) nonprofit organization (EIN 47-1472822), is committed to protecting your privacy. This policy explains what information we collect, how we use it, and the choices you have.

Information We Collect

Newsletter Signups

When you subscribe to our newsletter via the signup form in our site footer, we collect your email address. Submissions are processed through Mailchimp, our email marketing provider. Mailchimp stores your email address and any additional fields you provide so we can send you race results, event updates, volunteer opportunities, and giveaways.

Donations

When you make a donation, we collect your name, email address, mailing address (if provided), and payment information. Payment processing is handled by our donation platform (Zeffy) and your payment processor. We do not store full credit card numbers on our servers; payment card data is handled entirely by the payment processor.

Contact Form Submissions

If you reach out through our contact form, we collect your name, email address, and the content of your message so we can respond to your inquiry.

Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics collects information such as your IP address (which may be truncated in some regions), browser type, pages visited, time spent on pages, and referring websites. This data is aggregated and used to improve our website; it does not identify you personally.

How We Use Your Information

  • To send you our newsletter and race/event communications (email only)
  • To process donations and send you receipts and acknowledgments
  • To respond to inquiries you submit through our contact form
  • To understand how visitors interact with our website so we can improve it
  • To meet our legal, accounting, and reporting obligations as a nonprofit

Third-Party Services

We rely on trusted third-party services to operate our website and programs. Each service has its own privacy policy governing how it handles your data:

  • Mailchimp — newsletter email delivery
  • Zeffy — donation processing
  • Google Analytics — website traffic analytics
  • Squarespace — website hosting and content management
  • Social media platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube, Strava) — if you interact with our social content, those platforms may collect data per their own policies

Cookies and Tracking

Our website uses cookies and similar technologies. Google Analytics uses cookies to collect analytics data. You can control or disable cookies through your browser settings; however, some features of the site may not function properly without them.

Your Rights and Choices

You have the right to:

  • Access the personal information we hold about you
  • Correct inaccurate or outdated information
  • Request deletion of your personal information, subject to legal retention requirements
  • Opt out of our newsletter at any time using the unsubscribe link in any email we send
  • Opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on

To exercise any of these rights, contact us at the email or mailing address below.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this policy or as required by law. Newsletter subscriber data is retained until you unsubscribe. Donation records are retained for the period required by IRS and state nonprofit regulations. Contact form submissions are retained as long as needed to respond to and document your inquiry.

Children's Privacy

Our website is not directed at children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.

Data Security

We take reasonable measures to protect your personal information using physical, technical, and administrative safeguards. However, no method of transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this page periodically.

Contact Us

If you have questions about this Privacy Policy or your personal information, please contact us:

Snø Racing (Knicker Nordic Ski Club Inc.)

P.O. Box 16571, Minneapolis, MN 55416

Email: info@snoracing.org